Style Villa Sports
presents Hard Rock and Soul Party
At Super Bowl XLIII
Style Villa Sports paired up with Hard Rock to throw the Hard Rock and Soul Party at Super Bowl XLIII - and made headlines across the country! Hollywood A-listers and football fanatics flocked to Tampa's Seminole Hard Rock Hotel and Casino for the exclusive, VIP-only all-night bash, featuring a red-carpet entry and Black Eyed Peas' own Will.i.am at the turntables.
A joint venture between PJS and Miami Marketing Group (MMG), this Style Villa Sports was the first of 2009's four planned events. Conceptualized by Ed Kiernan (PJS) and Brian Gordon (MMG), the goal is to bring high profile entertainment and luxury lifestyle experiences to major sporting events throughout the year.
This rockin' event drew quite a crowd, including socialite Paris Hilton, who joined excited party goers on the dance floor, and actors Adam Sandler and Kevin James, who were spotted sipping Ketel One Vodka in their VIP cabana while discussing their picks for Sunday's big game.
In attendance at the 2009 Style Villa Sports presents Hard Rock and Soul Party:
Adrienne Bailon
James Blake
Reggie Bush
Brooklyn Decker
Frankie Delgado
Jim Furyk
Cuba Gooding Jr.
Paris Hilton
Khloe Kardashian
Kourtney Kardashian
Stacey Keibler
Peter Jacobsen
Kevin James
Kris Jenner
Doug Reinhardt
Andy Roddick
Adam Sandler
Geoff Stults
Ross Valory
Will.i.am